{"id":19152,"date":"2026-05-22T01:47:39","date_gmt":"2026-05-22T06:47:39","guid":{"rendered":"https:\/\/www.rgvbusinessjournal.com\/news\/15\/07\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/"},"modified":"2026-10-07T09:13:00","modified_gmt":"2026-10-07T14:13:00","slug":"southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco","status":"publish","type":"post","link":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/","title":{"rendered":"Southern Roots Market, un popular lugar para el brunch, se expande a un edificio hist\u00f3rico del centro de Weslaco"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Southern Roots Market planea expandirse al centro de Weslaco a finales de este a\u00f1o, incorporando una cafeter\u00eda especializada, un mercado de flores, una boutique y un concepto de restaurante en uno de los edificios hist\u00f3ricos de la ciudad.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"752\" src=\"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/89FC7F38-7DDD-404A-AF9F-679B763B2F08-1024x752.jpeg\" alt=\"El edificio hist\u00f3rico del Guaranty State Bank, ubicado en el centro de Weslaco, Texas, que se convertir\u00e1 en la cuarta sucursal de Southern Roots Market en el Valle del R\u00edo Grande.\" class=\"wp-image-14785\" style=\"width:512px;height:auto\" srcset=\"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/89FC7F38-7DDD-404A-AF9F-679B763B2F08-1024x752.jpeg 1024w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/89FC7F38-7DDD-404A-AF9F-679B763B2F08-300x220.jpeg 300w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/89FC7F38-7DDD-404A-AF9F-679B763B2F08-768x564.jpeg 768w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/89FC7F38-7DDD-404A-AF9F-679B763B2F08-1536x1127.jpeg 1536w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/89FC7F38-7DDD-404A-AF9F-679B763B2F08-1090x800.jpeg 1090w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/89FC7F38-7DDD-404A-AF9F-679B763B2F08-661x485.jpeg 661w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/89FC7F38-7DDD-404A-AF9F-679B763B2F08-313x230.jpeg 313w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/89FC7F38-7DDD-404A-AF9F-679B763B2F08.jpeg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">El antiguo edificio del Guaranty State Bank en el centro de Weslaco.<br>Cortes\u00eda de | Corporaci\u00f3n de Desarrollo Econ\u00f3mico de Weslaco<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">La Corporaci\u00f3n de Desarrollo Econ\u00f3mico de Weslaco anunci\u00f3 el jueves que Southern Roots Market abrir\u00e1 su cuarta sucursal en el Valle del R\u00edo Grande dentro del antiguo edificio del Guaranty State Bank, en la esquina de la Quinta Calle y el Bulevar Texas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Actualmente, la empresa cuenta con sucursales en Mission, Pharr y McAllen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El local, ubicado en el centro de Weslaco, contar\u00e1 con una cafeter\u00eda especializada, una cocina completa, un mercado de flores y una boutique, al tiempo que crear\u00e1 un espacio de reuni\u00f3n para la comunidad dise\u00f1ado para fomentar la actividad continua en el centro de la ciudad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El edificio cuenta con m\u00e1s de un siglo de historia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El Guaranty State Bank abri\u00f3 sus puertas all\u00ed el 15 de julio de 1920. El banco fue fundado por Ed C. Couch, uno de los primeros promotores inmobiliarios de Weslaco. Posteriormente, el edificio pas\u00f3 a albergar el First National Bank y sigue siendo uno de los lugares emblem\u00e1ticos m\u00e1s antiguos de Weslaco.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Los copropietarios del edificio, David Cisneros, Lillian Cisneros y Johnny Cisneros, ya hab\u00edan descrito el potencial futuro del edificio en una publicaci\u00f3n en redes sociales el pasado mes de octubre.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00abEstamos buscando el negocio adecuado que haga de este edificio hist\u00f3rico su hogar\u00bb, escribi\u00f3 la familia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mariana Linaldi, fundadora de Southern Roots Market, dijo que Weslaco ofrec\u00eda la combinaci\u00f3n perfecta de oportunidades de mercado y potencial de crecimiento a largo plazo.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/0A9ED07F-5D6D-4E19-9281-CB148666316A_1_201_a-1024x768.jpeg\" alt=\"\u00c1rea de asientos y comedor en el interior de una sucursal de Southern Roots Market, con decoraci\u00f3n floral y mesas de cafeter\u00eda.\" class=\"wp-image-14783\" style=\"width:521px;height:auto\" srcset=\"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/0A9ED07F-5D6D-4E19-9281-CB148666316A_1_201_a-1024x768.jpeg 1024w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/0A9ED07F-5D6D-4E19-9281-CB148666316A_1_201_a-300x225.jpeg 300w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/0A9ED07F-5D6D-4E19-9281-CB148666316A_1_201_a-768x576.jpeg 768w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/0A9ED07F-5D6D-4E19-9281-CB148666316A_1_201_a-1067x800.jpeg 1067w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/0A9ED07F-5D6D-4E19-9281-CB148666316A_1_201_a-647x485.jpeg 647w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/0A9ED07F-5D6D-4E19-9281-CB148666316A_1_201_a-307x230.jpeg 307w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/0A9ED07F-5D6D-4E19-9281-CB148666316A_1_201_a.jpeg 1143w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">El local de Weslaco contar\u00e1 con un restaurante, tiendas y un espacio de reuni\u00f3n. <br>Cortes\u00eda de | Southern Roots Market<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">\u201cEsperamos convertirnos en el lugar de referencia en Weslaco para el brunch y, al mismo tiempo, atraer a un p\u00fablico m\u00e1s joven al que actualmente no se le atiende\u201d, dijo Linaldi. \u201cSe trata de la experiencia, no solo de ir a un restaurante a comer, sino de sumergirse en la comunidad. Nos mueve la hospitalidad y estamos aqu\u00ed para celebrar todos los momentos especiales de la vida junto a nuestros clientes\u00bb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La sucursal de Weslaco ser\u00e1 m\u00e1s peque\u00f1a que las dem\u00e1s tiendas de Southern Roots Market en el Valle del R\u00edo Grande, pero Linaldi dijo que espera niveles similares de afluencia de clientes debido al creciente atractivo del centro de Weslaco.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La empresa planea contratar inicialmente a unos 20 empleados, con la posibilidad de ampliar la plantilla a aproximadamente 25 puestos con el tiempo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El director ejecutivo de la Corporaci\u00f3n de Desarrollo Econ\u00f3mico de Weslaco, Steven M. Valdez, dijo que se espera que Southern Roots Market impulse la actividad en el centro de la ciudad y ayude a atraer a m\u00e1s visitantes a la zona.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"667\" height=\"1024\" src=\"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/70C2D93C-9912-45B2-85C6-B3067993D1E5_1_201_a.jpeg\" alt=\"Steven M. Valdez\" class=\"wp-image-14790\" style=\"aspect-ratio:0.6513806563539106;width:162px;height:auto\" srcset=\"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/70C2D93C-9912-45B2-85C6-B3067993D1E5_1_201_a.jpeg 667w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/70C2D93C-9912-45B2-85C6-B3067993D1E5_1_201_a-195x300.jpeg 195w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/70C2D93C-9912-45B2-85C6-B3067993D1E5_1_201_a-521x800.jpeg 521w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/70C2D93C-9912-45B2-85C6-B3067993D1E5_1_201_a-316x485.jpeg 316w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/70C2D93C-9912-45B2-85C6-B3067993D1E5_1_201_a-150x230.jpeg 150w\" sizes=\"auto, (max-width: 667px) 100vw, 667px\" \/><figcaption class=\"wp-element-caption\">Steven M. Valdez<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">\u201cSouthern Roots atraer\u00e1 a nuevos visitantes al centro de Weslaco, invitando a personas que tal vez nunca hayan venido antes a conocer la cultura, el car\u00e1cter y la historia del lugar\u201d, dijo Valdez. \u201cEsto llenar\u00e1 un vac\u00edo en la zona, al tiempo que preservar\u00e1 el encanto y el esfuerzo constante por mantener el car\u00e1cter hist\u00f3rico del centro.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Los funcionarios de desarrollo econ\u00f3mico afirmaron que colaboraron con los l\u00edderes de Southern Roots mediante actividades de acercamiento a la comunidad y encuentros destinados a dar a conocer el entorno empresarial de Weslaco y el dinamismo de su centro de la ciudad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Linaldi dijo que eventos como Alfresco Weslaco ayudaron a reforzar la decisi\u00f3n de la empresa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cAlfresco Weslaco fue lo que realmente nos convenci\u00f3\u201d, dijo ella.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sandra Charlton, presidenta de la Junta Directiva de la Corporaci\u00f3n de Desarrollo Econ\u00f3mico de Weslaco, dijo que los l\u00edderes de la ciudad ven oportunidades continuas en la inversi\u00f3n en el centro de la ciudad, al tiempo que se mantiene la identidad hist\u00f3rica de la zona.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cCreemos que este concepto tiene un gran potencial para tener \u00e9xito a largo plazo aqu\u00ed\u201d, dijo Charlton. \u201cEl centro de Weslaco sigue creciendo, atrayendo nuevos negocios sin dejar de mantener sus ra\u00edces culturales\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La empresa tiene previsto inaugurar su cuarta sucursal a finales de este a\u00f1o, lo que aportar\u00e1 restaurantes, tiendas y un nuevo flujo de clientes a uno de los lugares emblem\u00e1ticos del centro hist\u00f3rico de Weslaco.<\/p>\n","protected":false},"author":53,"featured_media":19157,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"post_views_count":584,"footnotes":""},"categories":[2376,2344,2335,2334,2357],"tags":[3768,2505,2755,2370,2771,2610,3771,2352,2392],"class_list":["post-19152","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comercio-minorista-es","category-empresa-destacada-es","category-estados-unidos-es","category-inmobiliaria-es","category-inmobiliaria-comercial-es","tag-centro-de-weslaco-es","tag-comercio-minorista-es","tag-desarrollo-del-centro-de-la-ciudad-es","tag-desarrollo-economico-es","tag-restaurants-es-es","tag-small-business-es-es","tag-southern-roots-market-es-es","tag-valle-del-rio-grande-es","tag-weslaco-es-es"],"acf":{"is_features_post":"","is_sponser":"","hide_author":"","hide_author_biography":""},"apple_news_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Southern Roots Market se expande al centro de Weslaco<\/title>\n<meta name=\"description\" content=\"La empresa tiene previsto inaugurar su cuarta sucursal a finales de este a\u00f1o, lo que aportar\u00e1 restaurantes, tiendas y un nuevo flujo de clientes a uno de los lugares emblem\u00e1ticos del centro hist\u00f3rico de Weslaco.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/\" \/>\n<meta property=\"og:locale\" content=\"es_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:description\" content=\"La empresa tiene previsto inaugurar su cuarta sucursal a finales de este a\u00f1o, lo que aportar\u00e1 restaurantes, tiendas y un nuevo flujo de clientes a uno de los lugares emblem\u00e1ticos del centro hist\u00f3rico de Weslaco.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/\" \/>\n<meta property=\"og:site_name\" content=\"Diario de Negocios del Valle del R\u00edo Grande\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RGVBizJournal\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-22T06:47:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-07T14:13:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/074FC4CF-ABD3-4D0E-BB62-8BF1A7DDDF2F_1_201_a.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1407\" \/>\n\t<meta property=\"og:image:height\" content=\"1055\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"RGV Business Journal Staff\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:description\" content=\"RGV Business Journal cubre noticias empresariales del Valle del R\u00edo Grande, en Texas, y de las ciudades mexicanas de Reynosa y Matamoros.\" \/>\n<meta name=\"twitter:creator\" content=\"@RGVBizJournal\" \/>\n<meta name=\"twitter:site\" content=\"@RGVBizJournal\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"RGV Business Journal Staff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/22\\\/05\\\/2026\\\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/22\\\/05\\\/2026\\\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\\\/\"},\"author\":{\"name\":\"RGV Business Journal Staff\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#\\\/schema\\\/person\\\/c8e183cac23aaa013ebaa56c4c71cf29\"},\"headline\":\"Southern Roots Market, un popular lugar para el brunch, se expande a un edificio hist\u00f3rico del centro de Weslaco\",\"datePublished\":\"2026-05-22T06:47:39+00:00\",\"dateModified\":\"2026-10-07T14:13:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/22\\\/05\\\/2026\\\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\\\/\"},\"wordCount\":750,\"publisher\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/22\\\/05\\\/2026\\\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/074FC4CF-ABD3-4D0E-BB62-8BF1A7DDDF2F_1_201_a.jpeg\",\"keywords\":[\"Centro de Weslaco\",\"comercio minorista\",\"desarrollo del centro de la ciudad\",\"desarrollo econ\u00f3mico\",\"restaurants (ES)\",\"small business (ES)\",\"Southern Roots Market (ES)\",\"Valle del R\u00edo Grande\",\"Weslaco (ES)\"],\"articleSection\":[\"Comercio minorista\",\"Empresa destacada\",\"Estados Unidos\",\"Inmobiliaria\",\"Inmobiliaria comercial\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/22\\\/05\\\/2026\\\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\\\/\",\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/22\\\/05\\\/2026\\\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\\\/\",\"name\":\"Southern Roots Market se expande al centro de Weslaco\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/22\\\/05\\\/2026\\\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/22\\\/05\\\/2026\\\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/074FC4CF-ABD3-4D0E-BB62-8BF1A7DDDF2F_1_201_a.jpeg\",\"datePublished\":\"2026-05-22T06:47:39+00:00\",\"dateModified\":\"2026-10-07T14:13:00+00:00\",\"description\":\"La empresa tiene previsto inaugurar su cuarta sucursal a finales de este a\u00f1o, lo que aportar\u00e1 restaurantes, tiendas y un nuevo flujo de clientes a uno de los lugares emblem\u00e1ticos del centro hist\u00f3rico de Weslaco.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/22\\\/05\\\/2026\\\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/22\\\/05\\\/2026\\\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/22\\\/05\\\/2026\\\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/074FC4CF-ABD3-4D0E-BB62-8BF1A7DDDF2F_1_201_a.jpeg\",\"contentUrl\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/074FC4CF-ABD3-4D0E-BB62-8BF1A7DDDF2F_1_201_a.jpeg\",\"width\":1407,\"height\":1055,\"caption\":\"Southern Roots Market plans to bring its brunch menu and hospitality-focused concept to downtown Weslaco as it prepares to open its fourth Rio Grande Valley location later this year. Courtesy of | Southern Roots Market\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/22\\\/05\\\/2026\\\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Southern Roots Market, un popular lugar para el brunch, se expande a un edificio hist\u00f3rico del centro de Weslaco\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/\",\"name\":\"Rio Grande Valley Business Journal\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#organization\",\"name\":\"Diario de Negocios del Valle del R\u00edo Grande\",\"alternateName\":\"RGV Business Journal\",\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/535504352_122102206586984207_2702720257970470495_n.jpg\",\"contentUrl\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/535504352_122102206586984207_2702720257970470495_n.jpg\",\"width\":1000,\"height\":1000,\"caption\":\"Diario de Negocios del Valle del R\u00edo Grande\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RGVBizJournal\\\/\",\"https:\\\/\\\/x.com\\\/RGVBizJournal\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rio-grande-valley-business-journal\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@RGVBizJournal\",\"https:\\\/\\\/www.instagram.com\\\/rgvbiznews\\\/\",\"https:\\\/\\\/www.tiktok.com\\\/@rgvbizjournal\"],\"description\":\"El Rio Grande Valley Business Journal es una redacci\u00f3n con enfoque digital que se centra en los negocios, las tendencias econ\u00f3micas, el sector inmobiliario, la salud y los avances regionales en el sur de Texas (condados de Cameron, Hidalgo, Starr y Willacy) y en ciudades industriales mexicanas cercanas, como Reynosa y Matamoros. Ofrece reportajes imparciales, an\u00e1lisis de datos y perspectivas para quienes toman decisiones en un corredor binacional de r\u00e1pido crecimiento que alberga a casi tres millones de personas y genera miles de millones en comercio anual.\",\"naics\":\"511110\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#\\\/schema\\\/person\\\/c8e183cac23aaa013ebaa56c4c71cf29\",\"name\":\"RGV Business Journal Staff\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2789a4be9fbaf2edbd51a42856efec9ec9c0451d9e45eb9bec6457d099662868?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2789a4be9fbaf2edbd51a42856efec9ec9c0451d9e45eb9bec6457d099662868?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2789a4be9fbaf2edbd51a42856efec9ec9c0451d9e45eb9bec6457d099662868?s=96&r=g\",\"caption\":\"RGV Business Journal Staff\"},\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/author\\\/rgv-business-journal-staff\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Southern Roots Market se expande al centro de Weslaco","description":"La empresa tiene previsto inaugurar su cuarta sucursal a finales de este a\u00f1o, lo que aportar\u00e1 restaurantes, tiendas y un nuevo flujo de clientes a uno de los lugares emblem\u00e1ticos del centro hist\u00f3rico de Weslaco.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/","og_locale":"es_US","og_type":"article","og_description":"La empresa tiene previsto inaugurar su cuarta sucursal a finales de este a\u00f1o, lo que aportar\u00e1 restaurantes, tiendas y un nuevo flujo de clientes a uno de los lugares emblem\u00e1ticos del centro hist\u00f3rico de Weslaco.","og_url":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/","og_site_name":"Diario de Negocios del Valle del R\u00edo Grande","article_publisher":"https:\/\/www.facebook.com\/RGVBizJournal\/","article_published_time":"2026-05-22T06:47:39+00:00","article_modified_time":"2026-10-07T14:13:00+00:00","og_image":[{"width":1407,"height":1055,"url":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/074FC4CF-ABD3-4D0E-BB62-8BF1A7DDDF2F_1_201_a.jpeg","type":"image\/jpeg"}],"author":"RGV Business Journal Staff","twitter_card":"summary_large_image","twitter_description":"RGV Business Journal cubre noticias empresariales del Valle del R\u00edo Grande, en Texas, y de las ciudades mexicanas de Reynosa y Matamoros.","twitter_creator":"@RGVBizJournal","twitter_site":"@RGVBizJournal","twitter_misc":{"Escrito por":"RGV Business Journal Staff","Tiempo de lectura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/#article","isPartOf":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/"},"author":{"name":"RGV Business Journal Staff","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#\/schema\/person\/c8e183cac23aaa013ebaa56c4c71cf29"},"headline":"Southern Roots Market, un popular lugar para el brunch, se expande a un edificio hist\u00f3rico del centro de Weslaco","datePublished":"2026-05-22T06:47:39+00:00","dateModified":"2026-10-07T14:13:00+00:00","mainEntityOfPage":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/"},"wordCount":750,"publisher":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#organization"},"image":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/074FC4CF-ABD3-4D0E-BB62-8BF1A7DDDF2F_1_201_a.jpeg","keywords":["Centro de Weslaco","comercio minorista","desarrollo del centro de la ciudad","desarrollo econ\u00f3mico","restaurants (ES)","small business (ES)","Southern Roots Market (ES)","Valle del R\u00edo Grande","Weslaco (ES)"],"articleSection":["Comercio minorista","Empresa destacada","Estados Unidos","Inmobiliaria","Inmobiliaria comercial"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/","url":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/","name":"Southern Roots Market se expande al centro de Weslaco","isPartOf":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/#primaryimage"},"image":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/074FC4CF-ABD3-4D0E-BB62-8BF1A7DDDF2F_1_201_a.jpeg","datePublished":"2026-05-22T06:47:39+00:00","dateModified":"2026-10-07T14:13:00+00:00","description":"La empresa tiene previsto inaugurar su cuarta sucursal a finales de este a\u00f1o, lo que aportar\u00e1 restaurantes, tiendas y un nuevo flujo de clientes a uno de los lugares emblem\u00e1ticos del centro hist\u00f3rico de Weslaco.","breadcrumb":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/#primaryimage","url":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/074FC4CF-ABD3-4D0E-BB62-8BF1A7DDDF2F_1_201_a.jpeg","contentUrl":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/05\/074FC4CF-ABD3-4D0E-BB62-8BF1A7DDDF2F_1_201_a.jpeg","width":1407,"height":1055,"caption":"Southern Roots Market plans to bring its brunch menu and hospitality-focused concept to downtown Weslaco as it prepares to open its fourth Rio Grande Valley location later this year. Courtesy of | Southern Roots Market"},{"@type":"BreadcrumbList","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/22\/05\/2026\/southern-roots-market-un-local-muy-popular-para-el-brunch-se-instala-en-un-edificio-historico-del-centro-de-weslaco\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/www.rgvbusinessjournal.com\/es\/"},{"@type":"ListItem","position":2,"name":"Southern Roots Market, un popular lugar para el brunch, se expande a un edificio hist\u00f3rico del centro de Weslaco"}]},{"@type":"WebSite","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#website","url":"https:\/\/www.rgvbusinessjournal.com\/es\/","name":"Rio Grande Valley Business Journal","description":"","publisher":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.rgvbusinessjournal.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#organization","name":"Diario de Negocios del Valle del R\u00edo Grande","alternateName":"RGV Business Journal","url":"https:\/\/www.rgvbusinessjournal.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/01\/535504352_122102206586984207_2702720257970470495_n.jpg","contentUrl":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/01\/535504352_122102206586984207_2702720257970470495_n.jpg","width":1000,"height":1000,"caption":"Diario de Negocios del Valle del R\u00edo Grande"},"image":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RGVBizJournal\/","https:\/\/x.com\/RGVBizJournal","https:\/\/www.linkedin.com\/company\/rio-grande-valley-business-journal\/","https:\/\/www.youtube.com\/@RGVBizJournal","https:\/\/www.instagram.com\/rgvbiznews\/","https:\/\/www.tiktok.com\/@rgvbizjournal"],"description":"El Rio Grande Valley Business Journal es una redacci\u00f3n con enfoque digital que se centra en los negocios, las tendencias econ\u00f3micas, el sector inmobiliario, la salud y los avances regionales en el sur de Texas (condados de Cameron, Hidalgo, Starr y Willacy) y en ciudades industriales mexicanas cercanas, como Reynosa y Matamoros. Ofrece reportajes imparciales, an\u00e1lisis de datos y perspectivas para quienes toman decisiones en un corredor binacional de r\u00e1pido crecimiento que alberga a casi tres millones de personas y genera miles de millones en comercio anual.","naics":"511110"},{"@type":"Person","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#\/schema\/person\/c8e183cac23aaa013ebaa56c4c71cf29","name":"RGV Business Journal Staff","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/2789a4be9fbaf2edbd51a42856efec9ec9c0451d9e45eb9bec6457d099662868?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2789a4be9fbaf2edbd51a42856efec9ec9c0451d9e45eb9bec6457d099662868?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/2789a4be9fbaf2edbd51a42856efec9ec9c0451d9e45eb9bec6457d099662868?s=96&r=g","caption":"RGV Business Journal Staff"},"url":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/author\/rgv-business-journal-staff\/"}]}},"preview_block_count":4,"is_paywalled":false,"_links":{"self":[{"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/posts\/19152","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/users\/53"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/comments?post=19152"}],"version-history":[{"count":2,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/posts\/19152\/revisions"}],"predecessor-version":[{"id":24812,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/posts\/19152\/revisions\/24812"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/media\/19157"}],"wp:attachment":[{"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/media?parent=19152"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/categories?post=19152"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/tags?post=19152"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}