{"id":19220,"date":"2026-03-08T03:44:12","date_gmt":"2026-03-08T08:44:12","guid":{"rendered":"https:\/\/www.rgvbusinessjournal.com\/news\/15\/07\/2026\/un-restaurante-de-reynosa-convierte-una-receta-familiar-de-mole-en-un-negocio-internacional\/"},"modified":"2026-07-15T16:02:37","modified_gmt":"2026-07-15T21:02:37","slug":"un-restaurante-de-reynosa-convierte-una-receta-familiar-de-mole-en-un-negocio-internacional","status":"publish","type":"post","link":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/08\/03\/2026\/un-restaurante-de-reynosa-convierte-una-receta-familiar-de-mole-en-un-negocio-internacional\/","title":{"rendered":"Un restaurante de Reynosa convierte una receta familiar de mole en un negocio internacional"},"content":{"rendered":"\n
Puede que Momole naciera en una cocina de Reynosa, pero no se qued\u00f3 ah\u00ed.\u00a0<\/p>\n\n\n\n
Lo que comenz\u00f3 como un peque\u00f1o restaurante en Reynosa se expandi\u00f3 a Estados Unidos y ahora fabrica y distribuye sus productos por todo el mundo.<\/p>\n\n\n\n
Momole, que elabora y sirve alrededor de una docena de productos artesanales a base de mole, abri\u00f3 su primer restaurante en Reynosa en 2019.\u00a0<\/p>\n\n\n\n
El a\u00f1o pasado, se introdujo en el mercado estadounidense con un restaurante en McAllen y comenz\u00f3 a exportar su producto a mercados internacionales, entre ellos Dub\u00e1i, China, Dinamarca, Londres y Canad\u00e1.<\/p>\n\n\n\n
La empresa ha pasado de ser un peque\u00f1o negocio de tres personas que elaboraba mole para los comensales de los restaurantes a una empresa que da empleo a 10 personas en Reynosa y McAllen y que vende su mole a otras empresas.\u00a0<\/p>\n\n\n\n
Pero llegar hasta ah\u00ed supuso dos a\u00f1os de tr\u00e1mites para obtener permisos, gestiones legales y preparativos.<\/p>\n\n\n
\n Momole celebra la inauguraci\u00f3n de su local en McAllen. Cr\u00e9dito de la foto | Anayancy Ulloa<\/figcaption><\/figure>\n<\/div>\n\n\n
Gran parte de ese proceso fue coordinado por la Corporaci\u00f3n de Desarrollo Econ\u00f3mico de McAllen, seg\u00fan explic\u00f3 Jocelyn Guerrero Enr\u00edquez, cofundadora de Momole, al Rio Grande Valley Business Journal<\/em>.\u00a0<\/p>\n\n\n\n
\u00abNuestro mensaje es claro: el emprendimiento sin fronteras es posible\u00bb, afirm\u00f3 Guerrero. \u00abPero requiere mucho trabajo, formalizaci\u00f3n y rodearse de los socios adecuados\u00bb.<\/p>\n\n\n\n
Cuando Guerrero lanz\u00f3 la marca junto con Gustavo Adolfo Guti\u00e9rrez Reyes en 2019, todo lo que se elaboraba en su restaurante de Reynosa se hac\u00eda a mano.<\/p>\n\n\n\n
Al fin y al cabo, as\u00ed es como se elaboraba la receta original: moliendo los ingredientes a mano en un metate<\/em>, una piedra volc\u00e1nica plana que se utiliza en la cocina tradicional mexicana.<\/p>\n\n\n\n
\u00abEste proyecto naci\u00f3 en la cocina de mi t\u00eda, con un metate<\/em> y una receta familiar\u00bb, afirm\u00f3 Enr\u00edquez. \u00abAhora operamos en Estados Unidos y generamos puestos de trabajo\u00bb.<\/p>\n\n\n\n
Cuando la pandemia fren\u00f3 la actividad empresarial, los fundadores aprovecharon ese tiempo para replantearse su estrategia.<\/p>\n\n\n\n
\u00abDecidimos transformar el mole tradicional en un producto moderno, pr\u00e1ctico y apto para la exportaci\u00f3n\u00bb, afirm\u00f3 Guerrero.\u00a0<\/p>\n\n\n
\nLos fundadores Gustavo Adolfo Guti\u00e9rrez Reyes y Jocelyn Guerrero. Cortes\u00eda de | Momole<\/figcaption><\/figure>\n<\/div>\n\n\n
Ese cambio les llev\u00f3 a desarrollar una versi\u00f3n deshidratada en polvo de la salsa, sin conservantes y certificada para la exportaci\u00f3n.\u00a0<\/p>\n\n\n\n
\u00abConvertimos la crisis en un laboratorio de ideas\u00bb, afirm\u00f3 Guerrero.<\/p>\n\n\n\n
En la actualidad, la empresa elabora alrededor de una docena de variedades de mole, que van desde recetas regionales cl\u00e1sicas hasta mezclas especiales.<\/p>\n\n\n\n
\u00abEl \u00e9xito de Momole demuestra que las empresas mexicanas pueden crecer en Estados Unidos cuando se preparan y siguen el proceso oficial\u00bb, declar\u00f3 al Journal<\/em> Susie Flores, vicepresidenta de captaci\u00f3n y retenci\u00f3n de empresas de McAllen EDC.<\/em><\/p>\n\n\n\n
Los fundadores afirman que el siguiente paso es seguir expandi\u00e9ndose en Texas y poner en marcha un modelo de franquicia a finales de este a\u00f1o.<\/p>\n\n\n\n
Momole ha pasado de ser una peque\u00f1a empresa formada por tres personas que vend\u00eda mole a los clientes de los restaurantes a una empresa que da trabajo a 10 personas y distribuye su receta por todo el mundo.<\/p>\n","protected":false},"author":16,"featured_media":19225,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"post_views_count":0,"footnotes":""},"categories":[2344,2335,2433,2345],"tags":[3855,2666,2854,76,3852,1602,3309,992,69,2474,1603,3856,1601,2771,169,2442,664,453,2610],"class_list":["post-19220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-empresa-destacada-es","category-estados-unidos-es","category-fabricacion-es","category-mexico-es","tag-corporacion-de-desarrollo-economico-de-mcallen-es","tag-emprendimiento-es","tag-empresas-del-valle-del-rio-grande-es","tag-entrepreneurship","tag-exportaciones-es","tag-exports","tag-food-manufacturing-es-es","tag-hidalgo-texas","tag-mcallen","tag-mcallen-es-es","tag-mcallen-economic-development-corporation","tag-negocios-en-mexico-es","tag-restaurants","tag-restaurants-es-es","tag-reynosa","tag-reynosa-es-es","tag-rio-grande-valley-business","tag-small-business","tag-small-business-es-es"],"acf":{"is_features_post":[],"is_sponser":[],"hide_author":[],"hide_author_biography":[]},"yoast_head":"\n
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