{"id":23051,"date":"2026-09-14T04:13:14","date_gmt":"2026-09-14T09:13:14","guid":{"rendered":"https:\/\/www.rgvbusinessjournal.com\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/"},"modified":"2026-10-07T08:46:40","modified_gmt":"2026-10-07T13:46:40","slug":"texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido","status":"publish","type":"post","link":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/","title":{"rendered":"Texas Cook\u2019Em, de Edinburg, gener\u00f3 casi 7 d\u00f3lares por cada d\u00f3lar invertido"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">La comida, los fuegos artificiales y un festival bajo el cielo de verano hicieron que Edinburg obtuviera un retorno de su inversi\u00f3n de casi siete veces en la 20.\u00aa edici\u00f3n anual del Texas Cook\u2019Em: High Steaks, celebrada en Edinburg este mes de julio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La fiesta del D\u00eda de la Independencia en el campo de golf Ebony Hills tambi\u00e9n cont\u00f3 con m\u00fasica en vivo, una exhibici\u00f3n de autos y, sobre todo, un concurso de cocina con premios en efectivo para los ganadores de entre los equipos que compitieron.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seg\u00fan un informe publicado el mes pasado por el Centro de Datos y Sistemas de Informaci\u00f3n de la Universidad de Texas en el Valle del R\u00edo Grande, la organizaci\u00f3n del Texas Cook\u2019Em de este a\u00f1o cost\u00f3 un poco m\u00e1s de 196 000 d\u00f3lares y el festival gener\u00f3 un impacto econ\u00f3mico total de aproximadamente 1,34 millones de d\u00f3lares, lo que significa que Edinburg gener\u00f3 alrededor de 6,83 d\u00f3lares por cada d\u00f3lar que invirti\u00f3 en el evento.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ese rendimiento es ideal, dijo Ronnie Larralde, director ejecutivo de la C\u00e1mara de Comercio de Edinburg, ante la junta directiva de la corporaci\u00f3n de desarrollo econ\u00f3mico de la ciudad el mes pasado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cEn general, fue una gran inversi\u00f3n\u201d, dijo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El festival alcanz\u00f3 ese nivel de impacto econ\u00f3mico y, al mismo tiempo, registr\u00f3 un crecimiento significativo en el n\u00famero de asistentes durante los \u00faltimos a\u00f1os.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seg\u00fan las estimaciones, poco m\u00e1s de 15 600 personas asistieron al Texas Cook\u2019Em de este a\u00f1o, lo que super\u00f3 ligeramente el objetivo de asistencia de la c\u00e1mara de comercio y fue significativamente mayor que el l\u00edmite inferior de sus expectativas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Alcanzar ese objetivo significa que la asistencia al evento <a href=\"https:\/\/edinburg.com\/texas-cookem-is-around-the-corner\/\">casi se duplic\u00f3<\/a> con respecto al a\u00f1o pasado y se ha multiplicado por <a href=\"https:\/\/edinburg.com\/wp-content\/uploads\/2021\/06\/Texas-CookEm-Sponsor-Packet-2021.pdf\">cinco aproximadamente<\/a> desde 2019, seg\u00fan las estimaciones de asistencia de la c\u00e1mara.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cY, obviamente, refuerza nuestro perfil como ciudad de destino\u201d, dijo Larralde. \u201cEs otro gran evento que se suma a las cosas maravillosas que est\u00e1n haciendo la ciudad y todos nuestros socios, junto con la EDC y la administraci\u00f3n municipal. Adem\u00e1s, demuestra c\u00f3mo la inversi\u00f3n en festivales puede generar un impacto en nuestra econom\u00eda regional\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El informe de la universidad desglos\u00f3 parte de ese impacto econ\u00f3mico.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seg\u00fan el informe, el festival gener\u00f3 15 empleos y un poco m\u00e1s de 448 000 d\u00f3lares en ingresos laborales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El festival gener\u00f3 casi 90 000 d\u00f3lares en ingresos fiscales estatales y locales, y un poco m\u00e1s de 583 000 d\u00f3lares si se suma el total de ingresos y los impuestos indirectos sobre las actividades comerciales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En una parte del informe se desglosaron los gastos de Texas Cook\u2019Em en distintas categor\u00edas, entre las que se incluyen las compras, la comida y las bebidas, y el transporte.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El gasto en hoteles y moteles fue, con diferencia, el m\u00e1s bajo de todas las categor\u00edas espec\u00edficas, con un gasto de solo 52 040 d\u00f3lares.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"449\" src=\"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-14-at-3.59.21-AM-1024x449.jpeg\" alt=\"\" class=\"wp-image-23047\" srcset=\"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-14-at-3.59.21-AM-1024x449.jpeg 1024w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-14-at-3.59.21-AM-300x131.jpeg 300w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-14-at-3.59.21-AM-768x337.jpeg 768w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-14-at-3.59.21-AM-1536x673.jpeg 1536w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-14-at-3.59.21-AM-1200x526.jpeg 1200w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-14-at-3.59.21-AM-690x302.jpeg 690w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-14-at-3.59.21-AM-350x153.jpeg 350w, https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-14-at-3.59.21-AM.jpeg 1709w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">El informe se\u00f1al\u00f3 que, a pesar del aumento en el n\u00famero de asistentes en los \u00faltimos a\u00f1os, Texas Cook\u2019Em sigue siendo un evento para la gente de aqu\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seg\u00fan las estimaciones del informe, de los 15 306 asistentes al festival de este a\u00f1o, solo 306 proced\u00edan de fuera del condado de Hidalgo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Larralde dijo que el hecho de que sea un evento de un solo d\u00eda no es necesariamente algo malo y que, en t\u00e9rminos de asistencia total, el evento supera con creces a algunos eventos m\u00e1s grandes de Edinburg que duran varios d\u00edas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cSi te paras a pensarlo, es un evento de unas cinco horas. As\u00ed que hay que reunir a 15 000 personas en cuesti\u00f3n de cinco horas\u201d, dijo. \u00abSi lo comparamos con uno de nuestros otros eventos m\u00e1s grandes, como la Fiesta de Edinburg, que atrae a unos 26 000 asistentes en un lapso de cuatro d\u00edas, eso dice mucho sobre el evento y lo que significa para nuestra ciudad y nuestra regi\u00f3n\u00bb.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u00e1s de 15 000 personas asistieron al Texas Cook\u2019Em en Edinburg, lo que gener\u00f3 un impacto econ\u00f3mico de 1,34 millones de d\u00f3lares a partir de los aproximadamente 196 000 d\u00f3lares que se gastaron en el festival.<\/p>\n","protected":false},"author":14,"featured_media":23074,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"post_views_count":91,"footnotes":""},"categories":[2676,2335,2386,2532],"tags":[4897,2380,2360,3000,5240,3477,5241,5242,2595,2366],"class_list":["post-23051","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entretenimiento-es","category-estados-unidos-es","category-finanzas-es","category-tourism-es-es","tag-campo-de-golf-ebony-hills-es","tag-condado-de-hidalgo-es","tag-edimburgo-es","tag-edinburg-chamber-of-commerce-es-es","tag-festivales-es","tag-impacto-economico-es","tag-ronnie-larralde-es-es","tag-texas-cookem-es-es","tag-tourism-es-es","tag-utrgv-es-es"],"acf":{"is_features_post":["yes"],"is_sponser":"","hide_author":"","hide_author_biography":""},"apple_news_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Cook\u2019Em, de Edinburg, Texas, gener\u00f3 1,34 millones de d\u00f3lares en 2026<\/title>\n<meta name=\"description\" content=\"M\u00e1s de 15 000 personas asistieron al Texas Cook\u2019Em en Edinburg, lo que gener\u00f3 un impacto econ\u00f3mico de 1,34 millones de d\u00f3lares a partir de los aproximadamente 196 000 d\u00f3lares que se gastaron en el festival.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/\" \/>\n<meta property=\"og:locale\" content=\"es_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:description\" content=\"M\u00e1s de 15 000 personas asistieron al Texas Cook\u2019Em en Edinburg, lo que gener\u00f3 un impacto econ\u00f3mico de 1,34 millones de d\u00f3lares a partir de los aproximadamente 196 000 d\u00f3lares que se gastaron en el festival.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/\" \/>\n<meta property=\"og:site_name\" content=\"Diario de Negocios del Valle del R\u00edo Grande\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RGVBizJournal\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-14T09:13:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-07T13:46:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/739243590_1451145543710165_7548977367388114886_n.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1366\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Matt Wilson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:description\" content=\"RGV Business Journal cubre noticias empresariales del Valle del R\u00edo Grande, en Texas, y de las ciudades mexicanas de Reynosa y Matamoros.\" \/>\n<meta name=\"twitter:creator\" content=\"@RGVBizJournal\" \/>\n<meta name=\"twitter:site\" content=\"@RGVBizJournal\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Matt Wilson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/14\\\/09\\\/2026\\\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/14\\\/09\\\/2026\\\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\\\/\"},\"author\":{\"name\":\"Matt Wilson\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#\\\/schema\\\/person\\\/f87c01ed79db464770405fd97afa9055\"},\"headline\":\"Texas Cook\u2019Em, de Edinburg, gener\u00f3 casi 7 d\u00f3lares por cada d\u00f3lar invertido\",\"datePublished\":\"2026-09-14T09:13:14+00:00\",\"dateModified\":\"2026-10-07T13:46:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/14\\\/09\\\/2026\\\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\\\/\"},\"wordCount\":700,\"publisher\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/14\\\/09\\\/2026\\\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/739243590_1451145543710165_7548977367388114886_n.jpg\",\"keywords\":[\"Campo de golf Ebony Hills\",\"Condado de Hidalgo\",\"Edimburgo\",\"Edinburg Chamber of Commerce (ES)\",\"festivales\",\"impacto econ\u00f3mico\",\"Ronnie Larralde (ES)\",\"Texas Cook\u2019Em (ES)\",\"Tourism (ES)\",\"UTRGV (ES)\"],\"articleSection\":[\"Entretenimiento\",\"Estados Unidos\",\"Finanzas\",\"Tourism (ES)\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/14\\\/09\\\/2026\\\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\\\/\",\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/14\\\/09\\\/2026\\\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\\\/\",\"name\":\"Cook\u2019Em, de Edinburg, Texas, gener\u00f3 1,34 millones de d\u00f3lares en 2026\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/14\\\/09\\\/2026\\\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/14\\\/09\\\/2026\\\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/739243590_1451145543710165_7548977367388114886_n.jpg\",\"datePublished\":\"2026-09-14T09:13:14+00:00\",\"dateModified\":\"2026-10-07T13:46:40+00:00\",\"description\":\"M\u00e1s de 15 000 personas asistieron al Texas Cook\u2019Em en Edinburg, lo que gener\u00f3 un impacto econ\u00f3mico de 1,34 millones de d\u00f3lares a partir de los aproximadamente 196 000 d\u00f3lares que se gastaron en el festival.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/14\\\/09\\\/2026\\\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/14\\\/09\\\/2026\\\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/14\\\/09\\\/2026\\\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/739243590_1451145543710165_7548977367388114886_n.jpg\",\"contentUrl\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/739243590_1451145543710165_7548977367388114886_n.jpg\",\"width\":2048,\"height\":1366,\"caption\":\"A barbecue team prepares meat during the 2026 Texas Cook\u2019Em: High Steaks in Edinburg. Courtesy of | City of Edinburg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/14\\\/09\\\/2026\\\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Texas Cook\u2019Em, de Edinburg, gener\u00f3 casi 7 d\u00f3lares por cada d\u00f3lar invertido\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/\",\"name\":\"Rio Grande Valley Business Journal\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#organization\",\"name\":\"Diario de Negocios del Valle del R\u00edo Grande\",\"alternateName\":\"RGV Business Journal\",\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/535504352_122102206586984207_2702720257970470495_n.jpg\",\"contentUrl\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/535504352_122102206586984207_2702720257970470495_n.jpg\",\"width\":1000,\"height\":1000,\"caption\":\"Diario de Negocios del Valle del R\u00edo Grande\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RGVBizJournal\\\/\",\"https:\\\/\\\/x.com\\\/RGVBizJournal\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rio-grande-valley-business-journal\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@RGVBizJournal\",\"https:\\\/\\\/www.instagram.com\\\/rgvbiznews\\\/\",\"https:\\\/\\\/www.tiktok.com\\\/@rgvbizjournal\"],\"description\":\"El Rio Grande Valley Business Journal es una redacci\u00f3n con enfoque digital que se centra en los negocios, las tendencias econ\u00f3micas, el sector inmobiliario, la salud y los avances regionales en el sur de Texas (condados de Cameron, Hidalgo, Starr y Willacy) y en ciudades industriales mexicanas cercanas, como Reynosa y Matamoros. Ofrece reportajes imparciales, an\u00e1lisis de datos y perspectivas para quienes toman decisiones en un corredor binacional de r\u00e1pido crecimiento que alberga a casi tres millones de personas y genera miles de millones en comercio anual.\",\"naics\":\"511110\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/#\\\/schema\\\/person\\\/f87c01ed79db464770405fd97afa9055\",\"name\":\"Matt Wilson\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/cropped-Screenshot-2026-10-12-at-11.52.20-AM-96x96.png\",\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/cropped-Screenshot-2026-10-12-at-11.52.20-AM-96x96.png\",\"contentUrl\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/cropped-Screenshot-2026-10-12-at-11.52.20-AM-96x96.png\",\"caption\":\"Matt Wilson\"},\"description\":\"Matt Wilson is a Hidalgo County\u2013based freelance reporter and contributor to the Rio Grande Valley Business Journal. He previously covered education and general assignment for The Monitor, frequently writing about the dramatic ways business changed during the coronavirus pandemic. Before that he worked as a reporter in rural Central Texas where he covered everything from house fires to school board meetings.\",\"sameAs\":[\"http:\\\/\\\/h3a%20href=\\\/author\\\/matt-wilson\\\/Matt%20Wilson\\\/a\\\/h3\"],\"url\":\"https:\\\/\\\/www.rgvbusinessjournal.com\\\/es\\\/news\\\/author\\\/matt-wilson\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Cook\u2019Em, de Edinburg, Texas, gener\u00f3 1,34 millones de d\u00f3lares en 2026","description":"M\u00e1s de 15 000 personas asistieron al Texas Cook\u2019Em en Edinburg, lo que gener\u00f3 un impacto econ\u00f3mico de 1,34 millones de d\u00f3lares a partir de los aproximadamente 196 000 d\u00f3lares que se gastaron en el festival.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/","og_locale":"es_US","og_type":"article","og_description":"M\u00e1s de 15 000 personas asistieron al Texas Cook\u2019Em en Edinburg, lo que gener\u00f3 un impacto econ\u00f3mico de 1,34 millones de d\u00f3lares a partir de los aproximadamente 196 000 d\u00f3lares que se gastaron en el festival.","og_url":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/","og_site_name":"Diario de Negocios del Valle del R\u00edo Grande","article_publisher":"https:\/\/www.facebook.com\/RGVBizJournal\/","article_published_time":"2026-09-14T09:13:14+00:00","article_modified_time":"2026-10-07T13:46:40+00:00","og_image":[{"width":2048,"height":1366,"url":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/739243590_1451145543710165_7548977367388114886_n.jpg","type":"image\/jpeg"}],"author":"Matt Wilson","twitter_card":"summary_large_image","twitter_description":"RGV Business Journal cubre noticias empresariales del Valle del R\u00edo Grande, en Texas, y de las ciudades mexicanas de Reynosa y Matamoros.","twitter_creator":"@RGVBizJournal","twitter_site":"@RGVBizJournal","twitter_misc":{"Escrito por":"Matt Wilson","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/#article","isPartOf":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/"},"author":{"name":"Matt Wilson","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#\/schema\/person\/f87c01ed79db464770405fd97afa9055"},"headline":"Texas Cook\u2019Em, de Edinburg, gener\u00f3 casi 7 d\u00f3lares por cada d\u00f3lar invertido","datePublished":"2026-09-14T09:13:14+00:00","dateModified":"2026-10-07T13:46:40+00:00","mainEntityOfPage":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/"},"wordCount":700,"publisher":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#organization"},"image":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/739243590_1451145543710165_7548977367388114886_n.jpg","keywords":["Campo de golf Ebony Hills","Condado de Hidalgo","Edimburgo","Edinburg Chamber of Commerce (ES)","festivales","impacto econ\u00f3mico","Ronnie Larralde (ES)","Texas Cook\u2019Em (ES)","Tourism (ES)","UTRGV (ES)"],"articleSection":["Entretenimiento","Estados Unidos","Finanzas","Tourism (ES)"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/","url":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/","name":"Cook\u2019Em, de Edinburg, Texas, gener\u00f3 1,34 millones de d\u00f3lares en 2026","isPartOf":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/#primaryimage"},"image":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/739243590_1451145543710165_7548977367388114886_n.jpg","datePublished":"2026-09-14T09:13:14+00:00","dateModified":"2026-10-07T13:46:40+00:00","description":"M\u00e1s de 15 000 personas asistieron al Texas Cook\u2019Em en Edinburg, lo que gener\u00f3 un impacto econ\u00f3mico de 1,34 millones de d\u00f3lares a partir de los aproximadamente 196 000 d\u00f3lares que se gastaron en el festival.","breadcrumb":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/#primaryimage","url":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/739243590_1451145543710165_7548977367388114886_n.jpg","contentUrl":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/09\/739243590_1451145543710165_7548977367388114886_n.jpg","width":2048,"height":1366,"caption":"A barbecue team prepares meat during the 2026 Texas Cook\u2019Em: High Steaks in Edinburg. Courtesy of | City of Edinburg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/14\/09\/2026\/texas-cookem-de-edinburg-genero-casi-7-dolares-por-cada-dolar-invertido\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/www.rgvbusinessjournal.com\/es\/"},{"@type":"ListItem","position":2,"name":"Texas Cook\u2019Em, de Edinburg, gener\u00f3 casi 7 d\u00f3lares por cada d\u00f3lar invertido"}]},{"@type":"WebSite","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#website","url":"https:\/\/www.rgvbusinessjournal.com\/es\/","name":"Rio Grande Valley Business Journal","description":"","publisher":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.rgvbusinessjournal.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#organization","name":"Diario de Negocios del Valle del R\u00edo Grande","alternateName":"RGV Business Journal","url":"https:\/\/www.rgvbusinessjournal.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/01\/535504352_122102206586984207_2702720257970470495_n.jpg","contentUrl":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/01\/535504352_122102206586984207_2702720257970470495_n.jpg","width":1000,"height":1000,"caption":"Diario de Negocios del Valle del R\u00edo Grande"},"image":{"@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RGVBizJournal\/","https:\/\/x.com\/RGVBizJournal","https:\/\/www.linkedin.com\/company\/rio-grande-valley-business-journal\/","https:\/\/www.youtube.com\/@RGVBizJournal","https:\/\/www.instagram.com\/rgvbiznews\/","https:\/\/www.tiktok.com\/@rgvbizjournal"],"description":"El Rio Grande Valley Business Journal es una redacci\u00f3n con enfoque digital que se centra en los negocios, las tendencias econ\u00f3micas, el sector inmobiliario, la salud y los avances regionales en el sur de Texas (condados de Cameron, Hidalgo, Starr y Willacy) y en ciudades industriales mexicanas cercanas, como Reynosa y Matamoros. Ofrece reportajes imparciales, an\u00e1lisis de datos y perspectivas para quienes toman decisiones en un corredor binacional de r\u00e1pido crecimiento que alberga a casi tres millones de personas y genera miles de millones en comercio anual.","naics":"511110"},{"@type":"Person","@id":"https:\/\/www.rgvbusinessjournal.com\/es\/#\/schema\/person\/f87c01ed79db464770405fd97afa9055","name":"Matt Wilson","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/10\/cropped-Screenshot-2026-10-12-at-11.52.20-AM-96x96.png","url":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/10\/cropped-Screenshot-2026-10-12-at-11.52.20-AM-96x96.png","contentUrl":"https:\/\/www.rgvbusinessjournal.com\/wp-content\/uploads\/2026\/10\/cropped-Screenshot-2026-10-12-at-11.52.20-AM-96x96.png","caption":"Matt Wilson"},"description":"Matt Wilson is a Hidalgo County\u2013based freelance reporter and contributor to the Rio Grande Valley Business Journal. He previously covered education and general assignment for The Monitor, frequently writing about the dramatic ways business changed during the coronavirus pandemic. Before that he worked as a reporter in rural Central Texas where he covered everything from house fires to school board meetings.","sameAs":["http:\/\/h3a%20href=\/author\/matt-wilson\/Matt%20Wilson\/a\/h3"],"url":"https:\/\/www.rgvbusinessjournal.com\/es\/news\/author\/matt-wilson\/"}]}},"preview_block_count":4,"is_paywalled":false,"_links":{"self":[{"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/posts\/23051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/comments?post=23051"}],"version-history":[{"count":2,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/posts\/23051\/revisions"}],"predecessor-version":[{"id":24432,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/posts\/23051\/revisions\/24432"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/media\/23074"}],"wp:attachment":[{"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/media?parent=23051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/categories?post=23051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rgvbusinessjournal.com\/es\/wp-json\/wp\/v2\/tags?post=23051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}