Brownsville’s downtown master plan aims to turn its historic core into a walkable hub for restaurants, retail, and housing
Foot traffic moves through downtown Brownsville near the Gateway International Bridge, part of the area targeted for redevelopment in the city’s Downtown Renaissance Master Plan. Photo Credit | Kristen Mosbrucker-Garza

Hundreds of people mingled, danced, dined, and shopped with marketplace vendors during Brownsville’s First Friday celebration in honor of Dia De Los Muertos.

The city’s Market Square was packed – and that’s what officials are hoping will happen with the rest of downtown in the coming years after its master plan is enacted. 

A large crowd gathers at Market Square in downtown Brownsville to watch performers during a First Friday celebration, surrounded by trees wrapped in string lights.
Families gather in Market Square for a First Friday event in Brownsville.
Photo Credit | Kristen Mosbrucker-Garza

For the past five months, the city of Brownsville has been laying the foundation for its massive overhaul of the urban core, known as the Brownsville Downtown Renaissance Master Plan. 

The goal is to outline a land-use roadmap spanning International Boulevard to the south, Palm Boulevard to the north, Mexico Boulevard to the west, and Interstate 69 to the east — guiding the city’s urban core over the next decade and beyond.

Continue Reading

  • Unlimited news articles
  • Full access to all exclusive content

This article is available to subscribers only. Sign up to continue reading.


Daily Business Update

Get the latest business news delivered to your inbox every morning for free.

    Unlock Premium

    Support independent journalism.

    $9.95/month

    $1/week

    Limited time offer

    Enjoy Unlimited articals, exclusive newsletters, and deep insights.


    * Subscription renews December 31, 2025 at $9.95/mo.

    Subscribe Now

    Developing: ICE raid reported at McAllen warehouse

    October 2, 2025 • 4 min read

    U.S. Immigration and Customs Enforcement agents appear to have detained workers at the Tres Dimensiones Ropa Usada on Thursday morning. ... Read more »

    Government contracts buoy Valley hotels — but long-term growth may hinge on tourism

    October 24, 2025 • 7 min read

    Hotels across the Rio Grande Valley have stayed busy thanks to state and federal bookings, but hoteliers say lasting success... Read more »