French automotive supplier Valeo is shifting part of a manufacturing operation from Ciudad Juárez to Río Bravo, bringing more advanced vehicle production closer to the South Texas border.
The move comes months after Valeo announced a $225 million manufacturing investment in McAllen.

According to Minerva Cornejo, secretary of economic development for Río Bravo, Valeo will gradually relocate part of a Chihuahua operation into Río Bravo as the company expands production tied to more advanced vehicle technology and higher-value manufacturing.
“Río Bravo is directly linked to Valeo’s future technological priorities,” Cornejo said, adding that the company is transitioning all of its plants worldwide toward intelligent manufacturing.
Cornejo said productivity, labor stability, and Río Bravo’s manufacturing capabilities drove the company’s decision.
More advanced manufacturing moves to Río Bravo
The expansion strengthens Valeo’s “Brain” manufacturing division, which focuses on technology tied to artificial intelligence, automation, and increasingly automated manufacturing systems.
Among the technologies produced in Río Bravo are Advanced Driver Assistance Systems, known as ADAS.
Those systems use cameras, radar, and sensors to help improve vehicle safety.
Cornejo said a project known as “Neurons” is helping expand Valeo’s manufacturing operations in Mexico through additional automation and production technology.
“Brain manufacturing is the integration of artificial intelligence, advanced robotics and data-derived technologies to create intelligent, autonomous and efficient manufacturing systems,” Cornejo explained.
Río Bravo operation gains larger role
Cornejo said Río Bravo’s operation closed 2025 with employee turnover near 3.8%.
Regional maquiladora averages range between 15% and 18%.
She said workforce stability, mobility advantages, and technical talent capable of supporting highly automated manufacturing systems strengthened Río Bravo’s position.

Courtesy of | Marc Vrecko
The Río Bravo facility employs nearly 2,000 workers and has expanded by more than 23,000 square meters.
Although Valeo continues keeping investment figures and projected job growth confidential, Cornejo said the Río Bravo operation could see an initial workforce increase of 10% to 15%.
Local production could increase by roughly one-fourth.
The transition will happen gradually and could continue through 2028 depending on trade conditions and the evolution of the U.S.-Mexico-Canada Agreement.
Cornejo said Valeo currently has roughly 3,000 square meters available for future expansion.
“This demonstrates that Río Bravo is a strategic destination for industrial investment and that we have what it takes to integrate into global value chains,” Cornejo said.
She also said Río Bravo is developing a long-term industrial strategy focused on infrastructure, investment attraction, and strengthening economic ties with South Texas.
Read more: Río Bravo looks to grow by supporting, not competing with, its industrial neighbors
Most Read
- U.S. Energy Secretary says visas ‘won’t be an issue’ for Port of Brownsville oil refinery
- Texas is deciding which Valley communities will get a powerful investment incentive
- UTRGV marks decade of growth, record enrollment, and regional impact
- SpaceX is giving Brownsville $220M for water projects. In exchange, the city gave up zoning control of 444 acres near Starbase
- Brownsville data center debate rolled into larger zoning ban on event centers, social clubs and more
Get the latest business news delivered to your inbox every morning for free.
Try 30 Days Free!
Get full access to award-winning journalism covering business, real estate, health care, economic trends, and the people shaping the Rio Grande Valley.
30 Days Free!
$9.95/month
Limited time offer
Subscription renews after your 30 day free trial at $9.95/mo.
Included Benefits
- Unlimited access to all articles
- Daily business news and analysis
- Subscriber-only content and features
Stories That Matter
- Produce company plans $3M expansion in South McAllen
- Nonstop Orlando flights are back in Brownsville — and off to a strong start
- Northern Tamaulipas farmers are leaving fields unplanted — and it’s not just because of drought
- McAllen targets new trade with Mexican manufacturing hub as border bridge expands
- TownePlace Suites by Marriott moves forward with $6.25M McAllen hotel
- Reynosa’s newest technical high school focuses on AI, semiconductors and bionics
- Texas hospitals are losing $27M a day in Medicaid funding. Here’s why the Valley should care
- Dallas Fed finds AI is already cutting into Texas job postings
- Business leaders defend Brownsville’s $220M SpaceX water agreement after contentious vote
- Mission’s first Small Business Expo puts $25K on the line for local entrepreneurs