San Juan Acura dealership sold, will become Lumos Acura
Acura of the Rio Grande Valley in San Juan has been sold to Ethan Lee of Lumos Auto Group and will operate under the new name Lumos Acura. Photo Credit | Naxiely Lopez-Puente

Acura of the Rio Grande Valley has a new owner and a new name following the sale of the San Juan dealership.

Bill Bird sold the dealership to Ethan Lee of Lumos Auto Group in a transaction that closed Aug. 19, according to Pinnacle Mergers & Acquisitions, the Texas-based automotive dealership brokerage firm that represented Bird in the sale.

The dealership will now operate as Lumos Acura.

Financial terms of the transaction were not disclosed in Pinnacle’s announcement.

“As a family-owned business, we are excited to bring our family’s passion for automotive excellence and community service to the Rio Grande Valley,” Lee said in a statement. “We look forward to building lasting relationships with our customers built on trust and respect while treating every customer like family.”

Acura of the Rio Grande Valley operates in San Juan along the Interstate 2 corridor and serves customers across the region.

Pinnacle President Mike Sims and Executive Vice President Wes Hamilton handled the transaction. According to the company, this was the fourth dealership transaction in which Sims has represented Bird.

“Having the opportunity to represent Bill for a fourth transaction speaks to the relationship and trust we’ve built over the years,” Sims said in a statement.

Bird also pointed to his previous work with Pinnacle in announcing the sale.

“Mike’s dedication is matched only by his commitment to get to the finish line while creating a win-win for all involved,” Bird said.

The acquisition gives Lumos Auto Group an Acura dealership in the Rio Grande Valley as the new owners take over the existing San Juan operation.

Pinnacle, based in Southlake, specializes in automotive dealership mergers and acquisitions. The firm said it has completed more than 850 dealership transactions nationwide and generated $40 billion for its clients.

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